Zetter Bloomsbury
- Overview
- Room & Rates
- Gallery
- Location
- Offers
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Opening 01 April 2026 near the British Museum, The Zetter Bloomsbury is a unique city retreat in Georgian townhouses. Expect individually designed rooms and suites with curated artifacts, a garden, an orangery, inviting social spaces for dining and cocktails, plus a gym.
Occupying six interconnecting Georgian townhouses near Russell Square, this new 68-bedroom hotel is designed by award-winning designer James Thurstan Waterworth. Inspired by Bloomsbury’s rich intellectual heritage—a neighbourhood long associated with writers, collectors, and creatives—the hotel captures the spirit of its surroundings while retaining the warmth, personality, and character synonymous with The Zetter Collection of boutique hotels.
Interiors draw on classic Georgian design, layered with thoughtful detail—from a refined palette of muted hues to unexpected pairings of patterned fabrics. Each boutique bedroom features elegant finishes, with select rooms offering king-size four-poster beds, claw-foot bathtubs, and luxurious Egyptian cotton linens.
Guests can unwind in beautifully manicured gardens, complete with an alfresco kitchen and outdoor yoga deck. Uniquely, the hotel is the only one to count the British Museum as its direct neighbour.
At the heart of the hotel sits The Orangery, our signature restaurant and an ode to British heritage. Bathed in natural light and opening onto the garden, it offers a tranquil oasis in the centre of Bloomsbury—blending the intimacy of a private residence with the understated sophistication of a boutique hotel.
RATING
4
ROOMS
68
FLOORS
5
SUITES
9
SERVICES
Services available include:
- 24 hour desk available
- Complimentary to all Wifi
- Air Conditioning
- Onsite Parking
- Room Service
- Concierge
- Dry Cleaning
FACILITIES
Facilities include:
- Bar
- Connecting Rooms (4)
- Restaurant (1)
- Elevators
AT A GLANCE
Boutique luxury hotel in central Bloomsbury, steps from the British Museum.
Stylish, contemporary rooms blending modern design with Georgian charm.
Cosy parlour, garden terrace, and inviting social spaces for relaxation.
On-site dining and wellness amenities for a complete city-centre stay.
Perfect for culture lovers, business travellers, and refined city escapes.
Address
Location
The Zetter Bloomsbury enjoys a prime location on Montague Street, nestled in the heart of London’s historic Bloomsbury district. Situated by Russell Square with the world-renowned British Museum as its neighbour, it offers an ideal base for cultural exploration. Its central position also places it within easy reach of Oxford Street and the dazzling theatres of the West End. Nearby tube stations include Russell Square, Tottenham Court Road and Holborn.
